October 24th, 2009 | FOCUS: Lymabean | Comments Off
With the success of the branding, we decided to version out the logo to gain loyalty in local markets. Schools included Texas, USC, San Diego schools, Arizona schools – as well as any schools that had great mascots (anteaters, bulldogs, eagles, etc.).
October 24th, 2009 | FOCUS: Lymabean | Comments Off
The site was built in flex so the design process was complex, working with a combination of content providers and programmers.
October 24th, 2009 | FOCUS: Lymabean | Comments Off
Mailed out to local businesses, these included a movie, pamphlet and more merch.
October 24th, 2009 | FOCUS: Lymabean | Comments Off
Versioned materials for local markets.
